NO-NONSENSE, EVERYDAY HEALTH. 
Alpha Everyday contains beef, chicken, veg & added vitamins A, D3 & E. It is a nutritionally complete and balanced food for all breeds of adult dog.
Our Everyday recipe embodies Alpha’s straightforward, no-nonsense philosophy. By including only what your dog needs and nothing unnecessary, we deliver a complete, nutritious diet at an affordable price.




Composition:
Cereals, Meat and Animal Derivatives (9.0% Beef, 4.0% Poultry), Derivatives of Vegetable Origin, Vegetables (4.0% Whole Peas), Oils and Fats, Minerals.
Additives:
Vitamin A |
17,000 iu/kg |
Vitamin D3 |
1,500 iu/kg |
Vitamin E |
100 mg/kg (as alpha tocopherol) |
Trace Elements:
Zinc (Zinc Oxide) |
80 mg/kg |
Iron (Iron (II) Sulphate Monohydrate) |
40 mg/kg |
Manganese (Manganese (II) Oxide) |
25 mg/kg |
Copper (Copper (II) Sulphate Pentahydrate) |
5.00 mg/kg |
Iodine (Calcium Iodate, Anhydrous) |
1.00 mg/k |
Selenium (Sodium Selenite) |
0.10 mg/kg |
Antioxidants.
Analytical Constituents:
Crude Protein |
22.0% |
Crude Oils & Fat |
8.0% |
Crude Fibres |
4.0% |
Crude Ash |
8.5% |